The Finnish company KONE, leader in the manufacture, installation and maintenance of elevators, stairs and automatic doors, relies on Canela to improve its brand awareness and establish a close relationship with the Spanish media. Canela has helped KONE to train its spokespeople for corporate interviews.


The objective of KONE is to seek brand recognition and inform the media about the projects they have in place throughout the world, as well as the new products they are making available to the residential and business market, and their initiatives aimed at getting cities more intelligent and with an agile and comfortable flow of people.

Taking advantage of the appointment of Filipe Nobrega, Managing Director KONE Ibérica Canela managed an interview with the most important economic newspaper: Expansión to talk about the elevator sector and launch the most important messages that KONE includes in its business strategy.