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October gave us goosebumps (and not because of scary movies)

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Facebook is relaunching its job section within the Marketplace tab of the app, helping users connect with local businesses. AI will suggest the most relevant openings. (Available only in the U.S.)

Instagram now has a 30-day history of Reels you’ve watched, so you can go back and find videos you didn’t save or like. Inspired by TikTok, clearly.

Threads is testing Ghost Posts, disappearing messages that vanish after 24 hours, encouraging more free and spontaneous expression without public debate.

Google is integrating AI into search and introducing a new, optional ad section to improve personalisation and user experience.

Instagram is rolling out new AI editing tools like Restyle, which let you add, remove or transform elements in photos and videos using prompts or preset effects, no external apps needed.

Threads is launching group chats with up to 50 people and expanding messaging across Europe, including new privacy and control settings to protect users.

Spotify introduces supervised accounts for kids within the Premium Family plan, allowing parents to filter content and ensure safe, age-appropriate listening.

YouTube expands Gift Goals and Effects Maker, improves AI-powered auto-dubbing, and adds more options for donations and live stream effects.

Instagram launches Instagram Rings, rewarding the platform’s top 25 content creators with both a physical and digital ring, like social media’s version of the Oscars.

According to its latest Android beta, ChatGPT is preparing to launch direct and group messaging in the app. OpenAI aims to bring a social layer to the assistant, letting users chat, collaborate and personalise their experience.

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