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Instants: post it, view it once… and it’s gone

April is outdoing itself: beyond Earth… and on social

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Meta has replaced Facebook Creator Studio with Meta Business Suite, an all-in-one platform to create, schedule, analyse and monetise content across Facebook and Instagram from a single dashboard.

X is bringing back voice replies in direct messages, allowing users to send audio notes and boosting interaction within its messaging system.

Instagram is testing Instagram Plus, a subscription for creators offering extra features like increased reach in Stories, advanced audience lists and new analytics, in exchange for a monthly fee.

Instagram launches Instants in Spain and Italy, a new app for sharing spontaneous photos that disappear after 24 hours and can only be viewed once, leaning into more natural, unedited content.

Adobe has enhanced Firefly with new AI features to create and edit videos and images using simple prompts, streamlining the creative process.

WhatsApp is testing WhatsApp Plus, an optional subscription that lets users customise chats, tones, icons and stickers, as well as pin more conversations and better organise the app, without affecting the free experience.

Instagram now allows users to edit comments within the first 15 minutes after posting, avoiding the need to delete them due to errors.

Freepik rebrands as Magnific, adopting the name of its AI tool to strengthen its positioning as a generative AI-powered creative platform.

X rolls out X Chat, a standalone app for direct messaging with encryption and a privacy-first approach, though concerns about its actual security remain.

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