Tiago Azevedo: introducing a sensation painter in Portugal
Tiago Azevedo | Event Management
More than 20 pieces of coverage in one month
Tiago Azevedo is a Portuguese architect who fell in love with painting. He decided to came to Portugal to present his pieces of art and, at the same time, to launch his first book – “The tales of the Grimm Brothers” – fully illustrated by him.
Canela created a communication plan with some different strategies in terms of Press Office, in order to achieve a lot of media coverage in different types of media and communication formats, from Generalists, Lifestyle, Social, Culture and Entertainment. His recognition abroad served as a PR argument when pitching for interviews. Celebrities were invited to the event and all the logistical support was given by Canela.
- More than 10 interviews on TV, radio and online media
- More than 20 pieces of coverage
- 2h of Tv and Rádio