7 deadly communications sins committed by startups

Being part of a startup is complicated. There’s a lot of conflicting priorities, lots to think about. PR is not always top of mind for most entrepreneurs who are busy trying to get their businesses off the ground. Here Deborah Gray, who founded Canela Public Relations 12 years ago, shares some of her insights into…

Getting to know Rocío Alcocer

The “Getting to know” series is back, one of our favourite sections in which we share memories, ideas, experiences and anecdotes about this crazy world of communication. Today it’s the turn of Rocío Alcocer, one of the founders of TAPP Water, a company that designs affordable, comfortable and sustainable filtering solutions for tap water.  …

Canela participates in Green Tech Challenge Portugal

Canela is delighted to be sponsoring and taking part in Green Tech Challenge in Lisbon today Green Tech Challenge is a Danish growth program that helps green startups scale to success. The first edition took place in Copenhagen in 2015, and since then Green Tech Challenge has grown significantly so that in 2018 there will…

Five main trends emerging from Mobile World Congress 2018

The 2018 edition of Mobile World Congress has just yesterday closed its doors and is busy dismantling its stands. As ever the Canela team has been “living and breathing” the fair supporting our clients activities and learning about all the latest trends in mobile.   Five main trends emerging from Mobile World Congress 2018  …

Getting to know Eva Corrales

One of the favourite sections of our blog is back, “Getting to know the Canela team”, in which we share memories, ideas, experiences and anecdotes about this crazy world of communication. Today it’s the turn of Eva Corrales, Account Executive in Canela’s Madrid office.   Getting to know Eva Corrales Name and surname: Eva Corrales…

Our 3 best PR campaigns of 2017

So that’s it… yet another year is coming to an end, making way for a 2018 which promises to be even more exciting. This year we’ve had plenty of hard work, lots of fun, taken on some great new clients, got even more creative with existing clients and we’ve incorporated some new colleagues. We are…

When families gather in front of the TV

The consumption of on-demand media is taking over and has been one of the PR trends in 2017 with a major impact. However, what is the true magnitude of this phenomenon? And how can PR agencies help in this new context?   When families gather in front of the TV   In a complex landscape…

Getting to know Susana Marvão

As part of our “Getting to know” series, where we interview well known journalists, here we have an interview with Susana Marvão. Susana is a well known Portuguese journalist specialized in IT.   Getting to know Susana Marvão     1.What was your best moment/ achievement in the world of communication? When I had the…

10 must know ideas we discovered at Web Summit

4 incredibly busy, crowded, noisy days: that´s how we can describe Web Summit that came back to Lisbon last week. From the opening event til the last minute we saw legends as Stephen Hawking, the controversial Sophia and Einstein and top opinion leaders as Al Gore. In a brief overview is hard to say how…

7 threats to social media networks

It is pretty much impossible to imagine a world without social media networks but even so their growth seems to have reached  the end of its lifecycle. They are losing users and people are refusing to participate in them. So, what has changed and why could this mean the end?   7 threats to social…